Variation Themes are Amazons way to organize/sort child listing under a parent. Variation Themes are preset by Amazon based on category. Depending on the category your listings are in you'll see the different types. For Apparel categories you have three main ones:Color and Size, Color, Size. For Groceries you have Flavor, Size, sometimes multi packs … Continue reading What is a Variation Theme?
Parent, Child, and Orphan ASINs- What’s the difference?
Let’s talk about Amazon listings. There are a few terms you’ll need to understand to get started: ASIN- Amazon Standard Identification Number. It’s a unique code created when a new product is added to the Amazon Catalog. It’s basically Amazons version of a UPC. Variations- this is used as a blanket term for child listings … Continue reading Parent, Child, and Orphan ASINs- What’s the difference?